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Brevo integration

Verify Brevo contacts as they join your lists

Each contact subscribed to a list you choose has its email checked immediately, so campaigns and automations start from addresses that exist.

  • Email marketing
  • No code
  • Set up in minutes

The Zap

  1. 1Brevo logoTrigger · BrevoContact Subscribed to Specific List(s)
  2. 2BounceIntel logoAction · BounceIntelVerify Email Address
  3. Verdict

    SafeRiskyInvalidUnknown
Starts from
Contact Subscribed to Specific List(s)
BounceIntel step
Verify Email Address
You get back
Verdict, score, reason and mailbox signals
Zapier plan
Any plan, including Free, for a two-step Zap

01Zaps

Start from a template

Each template opens in Zapier's editor with Brevo and BounceIntel already set up. Connect both accounts, check the field mapping, and turn it on.

02Why it matters

Why verify Brevo emails

Brevo prices most plans on the emails you send rather than the contacts you keep, which makes it tempting to hold on to everyone. The catch is deliverability: hard bounces are recorded against your sender, and Brevo reviews accounts whose campaigns bounce too much.

Checking contacts as they are subscribed to a list keeps bad addresses out of the sends that matter. Every campaign then goes to a list that has already been screened, and bounces stay the exception.

03Ideas

What to do with the verdict

The check on its own changes nothing. These are the steps that make it pay off inside Brevo.

  1. 01

    Move invalid contacts to a blocklist

    When the verdict is invalid, update the contact so it is blocklisted for email in Brevo. It stays in your records but is never sent to.

  2. 02

    Record the verdict as an attribute

    Create contact attributes for the verdict and score and fill them after the check. Segments can then exclude risky addresses from large sends.

  3. 03

    Keep transactional mail flowing

    Risky is not invalid. For catch-all addresses, keep sending transactional mail but hold them out of cold campaigns until they engage.

04Setup

Set it up in four steps

  1. 1

    Get your API key

    Create a key on the API keys page of your BounceIntel dashboard. Keys come with any paid plan and start with bi_live_.

  2. 2

    Start the Zap in Brevo

    In Zapier, choose Brevo as the trigger app and pick Contact Subscribed to Specific List(s), or open a template above, which does this for you.

  3. 3

    Add Verify Email Address

    Add BounceIntel as the action, connect it with your key, and map the email field from Brevo into the Email field.

  4. 4

    Act on the verdict

    Add a Filter on Safe to send, Paths on the verdict, or an update step that writes the verdict and score back to Brevo.

05Fields

What each check returns

The fields to map first. Every check also returns reason codes, a confidence level, the mail provider and the individual mailbox signals.

Verdictis_reachable
Safe, risky, invalid or unknown. The field to filter or branch on.
Scorescore
0 to 100. Worth writing back so lists and reports can sort by it.
Safe to sendsafe_to_send
One true or false value, ready for a Filter step.
Reasonsub_reason
Why the verdict was chosen, in plain words.
Disposable addressis_disposable
A throwaway inbox from a temporary mail service.
Role accountis_role_account
A shared inbox such as info@ or sales@ rather than a person.
Catch-all domainsmtp_is_catch_all
The server accepts every address, so the mailbox cannot be confirmed.
Did you meandomain_suggestion
A corrected domain when the address looks like a typo, such as gmial.com.

06Questions

Brevo and BounceIntel: common questions

Does it matter if Brevo charges per email rather than per contact?

The saving is in reputation more than in plan size. Every hard bounce counts against your sender whichever way you pay.

Which lists should the trigger watch?

Pick the lists that collect new signups. Lists you import in bulk are better checked as a file in the BounceIntel dashboard before the import.

How many BounceIntel credits does this use?

One credit for each address checked. A Zap that runs 300 times a month uses 300 credits, and Zapier counts its own tasks separately.

Do I need a paid BounceIntel plan?

The Zap connects with an API key, and keys come with any paid plan, monthly or a one-off pack. The 100 free credits on signup can be used in the dashboard to test verdicts on your own addresses first.

Verify Brevo emails before they bounce.

Connect BounceIntel in Zapier and every new address gets a verdict your next step can act on.