
Close integration
Verify new Close contacts before outreach starts
Each new contact in Close has their email checked immediately, so your email sequences and one-to-one outreach go to people who can read them.
- CRM and sales
- No code
- Set up in minutes
The Zap
- 1
Trigger · CloseNew Contact Verdict
SafeRiskyInvalidUnknown
- Starts from
- New Contact
- BounceIntel step
- Verify Email Address
- You get back
- Verdict, score, reason and mailbox signals
- Zapier plan
- Any plan, including Free, for a two-step Zap
01Zaps
Start from a template
Each template opens in Zapier's editor with Close and BounceIntel already set up. Connect both accounts, check the field mapping, and turn it on.
Verify emails for new Close contacts with BounceIntel
New Contact
Verify Email AddressOr build your own
New Contact
Verify Email AddressAny Close trigger that carries an email address can start a check. Pick it in Zapier, then add Verify Email Address and map the email.
02Why it matters
Why verify Close emails
Close is built for teams that sell by calling and emailing all day. Sequences run from reps' own mailboxes, which means every bounce is recorded against a real person's sending account and domain.
Prospect lists are often built from enrichment tools, scraped sources and guesses at a company's email pattern. Checking each new contact's address before it enters a sequence protects the reps' inboxes and the domain everyone sends from.
03Ideas
What to do with the verdict
The check on its own changes nothing. These are the steps that make it pay off inside Close.
Store the verdict on the contact
Create custom fields for the verdict and score and update the contact after the check. Smart views can then filter to reachable contacts only.
Only enrol safe contacts in sequences
Filter on Safe to send before the step that subscribes a contact to a sequence.
Call instead of email
For invalid emails with a phone number, create a call task, so the lead is worked on the channel that still works.
04Setup
Set it up in four steps
- 1
Get your API key
Create a key on the API keys page of your BounceIntel dashboard. Keys come with any paid plan and start with bi_live_.
- 2
Start the Zap in Close
In Zapier, choose Close as the trigger app and pick New Contact, or open a template above, which does this for you.
- 3
Add Verify Email Address
Add BounceIntel as the action, connect it with your key, and map the email field from Close into the Email field.
- 4
Act on the verdict
Add a Filter on Safe to send, Paths on the verdict, or an update step that writes the verdict and score back to Close.
05Fields
What each check returns
The fields to map first. Every check also returns reason codes, a confidence level, the mail provider and the individual mailbox signals.
- Verdict
is_reachable - Safe, risky, invalid or unknown. The field to filter or branch on.
- Score
score - 0 to 100. Worth writing back so lists and reports can sort by it.
- Safe to send
safe_to_send - One true or false value, ready for a Filter step.
- Reason
sub_reason - Why the verdict was chosen, in plain words.
- Disposable address
is_disposable - A throwaway inbox from a temporary mail service.
- Role account
is_role_account - A shared inbox such as info@ or sales@ rather than a person.
- Catch-all domain
smtp_is_catch_all - The server accepts every address, so the mailbox cannot be confirmed.
- Did you mean
domain_suggestion - A corrected domain when the address looks like a typo, such as gmial.com.
06Questions
Close and BounceIntel: common questions
Why does this matter more in Close than in other CRMs?
Close sends from your reps' connected mailboxes, so bounces land on your own domain's reputation directly rather than on a marketing platform's shared infrastructure.
Can I verify a lead's other contacts?
Each contact is its own trigger event in Zapier, so every new contact on a lead is checked separately.
How many BounceIntel credits does this use?
One credit for each address checked. A Zap that runs 300 times a month uses 300 credits, and Zapier counts its own tasks separately.
Do I need a paid BounceIntel plan?
The Zap connects with an API key, and keys come with any paid plan, monthly or a one-off pack. The 100 free credits on signup can be used in the dashboard to test verdicts on your own addresses first.
More integrations
Other apps teams pair with it
HubSpotCRM and salesEvery new or edited HubSpot contact gets its email checked against the receiving mail server, and the verdict lands on the contact record where your workflows can use it.
Open
SalesforceCRM and salesEach new lead's email is checked as the record is created, so reps and sequences start from addresses that can actually receive mail.
Open
Zoho CRMCRM and salesEach lead created in Zoho CRM has its email checked against the receiving mail server, so follow-ups, cadences and campaigns start from addresses that exist.
Open
Close is a trademark of its owner, used here only to identify the app. BounceIntel is not affiliated with or endorsed by Close. The connection runs through Zapier.
Verify Close emails before they bounce.
Connect BounceIntel in Zapier and every new address gets a verdict your next step can act on.