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WPForms integration

Verify the email in every WPForms entry

Each entry submitted through WPForms on your WordPress site has its email checked, so your notifications and CRM only get leads you can answer.

  • Forms and surveys
  • No code
  • Set up in minutes

The Zap

  1. 1WPForms logoTrigger · WPFormsNew Form Entry
  2. 2BounceIntel logoAction · BounceIntelVerify Email Address
  3. Verdict

    SafeRiskyInvalidUnknown
Starts from
New Form Entry
BounceIntel step
Verify Email Address
You get back
Verdict, score, reason and mailbox signals
Zapier plan
Any plan, including Free, for a two-step Zap

01Zaps

Start from a template

Each template opens in Zapier's editor with WPForms and BounceIntel already set up. Connect both accounts, check the field mapping, and turn it on.

02Why it matters

Why verify WPForms emails

WPForms powers contact, quote and newsletter forms on a huge number of WordPress sites, and those forms are a constant target for spam. Even with a captcha, fake and mistyped addresses get through and end up in your CRM or mailing list.

Replying to a quote request that bounces is a sale lost twice: once to the typo, and again to the time spent on it. Verifying each entry as it arrives separates the enquiries you can answer from the ones you cannot.

03Ideas

What to do with the verdict

The check on its own changes nothing. These are the steps that make it pay off inside WPForms.

  1. 01

    Send only real enquiries to sales

    Filter on Safe to send before the step that emails your sales inbox or creates the CRM lead.

  2. 02

    Catch domain typos

    When Did you mean suggests a correction, pass the corrected address along with a note, so the reply reaches the person.

  3. 03

    Quarantine likely spam

    Send invalid and disposable entries to a separate sheet instead of your inbox, and review it once a week.

04Setup

Set it up in four steps

  1. 1

    Get your API key

    Create a key on the API keys page of your BounceIntel dashboard. Keys come with any paid plan and start with bi_live_.

  2. 2

    Start the Zap in WPForms

    In Zapier, choose WPForms as the trigger app and pick New Form Entry, or open a template above, which does this for you.

  3. 3

    Add Verify Email Address

    Add BounceIntel as the action, connect it with your key, and map the email field from WPForms into the Email field.

  4. 4

    Act on the verdict

    Add a Filter on Safe to send, Paths on the verdict, or an update step that writes the verdict and score back to WPForms.

05Fields

What each check returns

The fields to map first. Every check also returns reason codes, a confidence level, the mail provider and the individual mailbox signals.

Verdictis_reachable
Safe, risky, invalid or unknown. The field to filter or branch on.
Scorescore
0 to 100. Worth writing back so lists and reports can sort by it.
Safe to sendsafe_to_send
One true or false value, ready for a Filter step.
Reasonsub_reason
Why the verdict was chosen, in plain words.
Disposable addressis_disposable
A throwaway inbox from a temporary mail service.
Role accountis_role_account
A shared inbox such as info@ or sales@ rather than a person.
Catch-all domainsmtp_is_catch_all
The server accepts every address, so the mailbox cannot be confirmed.
Did you meandomain_suggestion
A corrected domain when the address looks like a typo, such as gmial.com.

06Questions

WPForms and BounceIntel: common questions

Which WPForms licence do I need?

WPForms includes its Zapier addon on its higher licences. Check the plan you have, since the Zap needs that addon installed on your site.

Can I block the form submission when the email is invalid?

Not through Zapier, which runs after the entry is saved. Blocking at submission needs a server-side check against the BounceIntel API.

How many BounceIntel credits does this use?

One credit for each address checked. A Zap that runs 300 times a month uses 300 credits, and Zapier counts its own tasks separately.

Do I need a paid BounceIntel plan?

The Zap connects with an API key, and keys come with any paid plan, monthly or a one-off pack. The 100 free credits on signup can be used in the dashboard to test verdicts on your own addresses first.

Verify WPForms emails before they bounce.

Connect BounceIntel in Zapier and every new address gets a verdict your next step can act on.